The 2018/2019 Season was a fantastic season for Liverpool Football Club with the Club adding a sixth European trophy to our trophy cabinet.
The 2019/2020 campaign is set to be equally exciting and could provide you with the opportunity to kick off your career with a 12-month Student/Graduate Placement here at the Club. We have an exciting opportunity to come and join the Insight Team which forms part of the wider Marketing Team.
As a member of the Marketing Insight Team, you will help support the delivery of effective digital & fan insight as well as regular reporting to meet the insight needs of the Club. You will also select relevant audiences and extract contact lists for e-mail marketing communications using the Club`s fan database What will this placement involve? This is a fantastic opportunity where you will provide integral support to the team whilst gaining valuable insight into how the Club operates.
You will be coached and supported to develop and broaden your skill set to help put you on the front foot to achieve your future career goals. On a Day To Day Basis You Will Provide support for regular business reporting in an accurate and timely manner on database, social media, websites, mobile apps and other digital platforms as required Gather and store digital data from the available data sources on a regular basis – including the Club`s fan database, Google Analytics & web benchmarking tools, Facebook, Twitter, Instagram, Youtube & other social platforms, mobile apps and more. Provide statistical analysis, counts, trends and behavioural analysis for business units across the organisation as, supporting the Insight team with on-going business requests for digital volume and insight. Respond to data queries from around the business on current digital and database volumes. Support the team with the selection of targeted audiences and the extraction of contact lists from the Club`s fan database for e-mail marketing communications, testing emails and sending campaigns to the fanbase. Attend meetings with members of the Marketing team as needed to capture the digital insight requirements of the business with data.
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